Keith Kmett

Keith is Principal CX Advisor at Medallia, with 25 years of experience shaping customer experience strategies across financial services, automotive, insurance, travel, healthcare, and manufacturing. He has led value-driven CX programs in the U.S. and Latin America, specializing in customer insights, journey mapping, and measuring experiences to improve business outcomes.

April 22, 2025

Customer Experience

Good Survey Response Rates Are Getting Harder to Come By — Here’s What to Do About It

As email survey participation declines, here’s what you can do to get comprehensive, actionable customer…